A new business-to-business initiative will connect brands with qualified wholesale buyers in a focused, results-driven environment at the 2026 Olympia Weekend. The launch of OB2B reflects the Olympia’s broader commitment to creating growth opportunities for sponsors and exhibitors that extend beyond the 600,000 square-foot expo experience. Eric Hillman, a pioneer and visionary in sports supplement…
Last month, The Palms Las Vegas was named “host hotel” for the 2026 Olympia Weekend. As part of a broader expansion, Olympia organizers have just completed a deal clearing the way to host its two main stage productions in an Arena, creating expanded access to bodybuilding’s biggest night. Olympia President Dan Solomon explains: “After spending…
In Episode 268 of “The Menace Podcast,” class was in session as host Dennis James and Milos ‘The Mind’ Sarcev asked Chris ‘The Real Deal’ Cormier to explain one of his favorite arm-growing workouts. IFBB Pro legend Chris Cormier kicked his bodybuilding career off in 1987, winning the teenage division of the NPC California Championships…
In Episode 267 of “The Menace Podcast,” host Dennis James wanted to get to the bottom of a controversial image that regular guest Chris Cormier shared on his Instagram account, depicting himself in a Godfather style pose with four-time Olympia Women’s Physique Champion, Sarah Villegas behind him. What got people’s attention was the fact that…